Chris Walker

Keynotes

Chris Walker keynotes at SaaStock

1. The New GTM Playbook to Unify Your Business | Chris Walker, Executive Chairman, Refine Labs

   SaaStock USA 2024 · Austin · Keynote · 184 YouTube views

   Executive Chairman, Refine Labs (at the time of the talk)

   From the transcript

   What's up, everyone. Really good to be here with you today. We're running a little behind schedule, so I'm going to try to pick up some extra time — I was supposed to have 30 minutes, I'll try to do it in 25. I wish there were time for Q&A because that's where a lot of the value is derived, but no Q&A today. Let's get into it. The topic I want to talk about is a new concept we're discussing a lot: go-to-market bloat. I'm going to cover what it is, how to solve it, and what the implications are —…

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2. Nailing Your Revenue Attribution & Performance Measurement

   SaaStock USA · Austin · Keynote · 133 YouTube views

   CEO, Refine Labs (at the time of the talk)

   From the transcript

   Thank you. I've got a couple notes here and I want to do a little bit of a poll. I have the deck queued up to talk about performance measurement and attribution — it's a topic I talk about a lot and all the material is publicly available. But I also thought there were some timely topics I could speak to more broadly to bring maximum value. Quick show of hands: who wants the attribution deck specifically? Who wants me to speak broadly and bring the most value across a ton of topics? We're going t…

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3. Nailing Your Revenue Attribution & Performance Measurement

   SaaStock USA 2023 · Austin · Keynote · 72 YouTube views

   CEO, Refine Labs (at the time of the talk)

   From the transcript

   I have a couple of notes, and I wanted to do a quick poll. I had the deck queued up to talk about performance measurement and attribution, but I also thought there were some timely topics I wanted to go off the cuff on. Raise your hand if you want the attribution deep dive; raise your hand if you'd prefer me to speak broadly and bring value across a ton of topics. Love it — we're ditching the slides. Let's just talk. Before you even think about go-to-market strategy, marketing strategy, advertis…

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4. Nailing Your Revenue Attribution & Performance Measurement

   SaaStock USA 2023 · Austin · Deep dive

   CEO, Refine Labs (at the time of the talk)

   From the transcript

   Learn how Chris is challenging the traditional organizational structure and process for budgeting/planning, and building a new future for how B2B companies and Revenue Teams operate. You'll also hear about the new category of Revenue Professionals called Revenue R&D, and get tangible advice and tactics. Don't miss this opportunity to gain valuable insights and learn how to measure and attribute revenue more effectively.

All appearances

Every SaaStock appearance by Chris Walker

FAQ

Frequently asked about Chris Walker

• Who is Chris Walker?

  Chris Walker, Executive Chairman at Refine Labs has made 4 SaaStock appearances between 2023 and 2024, speaking at SaaStock USA 2024, SaaStock USA, and SaaStock USA 2023. Talks include "The New GTM Playbook to Unify Your Business | Chris Walker, Executive Chairman, Refine Labs", "Nailing Your Revenue Attribution & Performance Measurement", "Nailing Your Revenue Attribution & Performance Measurement". This page collects every recorded SaaStock keynote, fireside chat, panel, and podcast appearance by Chris Walker.

• How many times has Chris Walker spoken at SaaStock?

  Chris Walker has spoken at SaaStock 4 times between 2023–2024 — including 4 keynotes, 0 fireside chats and panels, and 0 podcast interviews.

• What did Chris Walker speak about at SaaStock?

  "The New GTM Playbook to Unify Your Business | Chris Walker, Executive Chairman, Refine Labs" at SaaStock USA 2024; "Nailing Your Revenue Attribution & Performance Measurement" at SaaStock USA; "Nailing Your Revenue Attribution & Performance Measurement" at SaaStock USA 2023; "Nailing Your Revenue Attribution & Performance Measurement" at SaaStock USA 2023

• What is Chris Walker's most-watched SaaStock talk?

  "The New GTM Playbook to Unify Your Business | Chris Walker, Executive Chairman, Refine Labs" delivered at SaaStock USA 2024 has 184 YouTube views.